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PR BOOTCAMP 2016: MAR 28-30, 2016

Three-day, public workshop organized by Intelectasia covering media relations, crisis communications and social media.

Julian Matthews presented on 3rd day on Social Media and PR.

Participants: PR directors, marketing communications executives, public relations executives and social media executives.

Screencap of wefie

All pics courtesy of participants and Intelectasia

ISOC Crisis and Online Communications: March 18, 2016

Guest speaker, former CEO of The Malaysian Insider Jahabar Sadiq with participants

Online and Crisis Communications training, certified by International School of Communication, UK

Lead trainer: Julian Matthews.

Participants:Marketing and PR executives

Topics included: Crisis and online communications, risk assessment and issues mapping, crisis case studies, crisis preparation and planning.

FEEDBACK:
"It was a great workshop that helped me learn a lot about crisis through case studies. And also since I'm doing digital PR that involves social media it helps with my day to day work."

"Case studies like sample situation conferences can help improve understanding. Previous real life cases such as KFC and Dominos comparison on the crisis video is a good example, simple and easy to understand where the difference was."

"The crisis communication workshop touched on some key points that need to be noted by all or practitioners. It also did role play training that helped us understand how to practically apply the learning to work. Overall it was a valuable class."

"The highlight of the training was the good balance of theory and experience sharing which allows the partipicants to understand better."

"A great and insightful about the current social media trends and how to handle online crisis in an organization."

SOCIAL MEDIA MARKETING: MAR 12-13, 2016

Class celebrates after completing modules

Two-day public workshop on social media marketing for diploma participants for Sree Knowledge Provider Sdn Bhd

Lead trainer: Julian Matthews.

Participants: Marketing executives.

Topics included: The modules covered included: Key trends in social media marketing, branding and identity, corporate social media, case studies, strategy and planningmedia relations and crisis communications.

The winning team

FEEDBACK:
"I have several new ideas on how to build up the company's online presence."

"This workshop helps me create new apps and learn more about the social media potential in our hospitality line."

"Great for sales staff. Great stuff for marketing communication team."

"Those videos that you played were very entertaining."

"The speaker shared a lot of useful online free tools which can improve the effectiveness of my company social media marketing. The course also gave me ideas on how I can improve the digital marketing better."

"From this workshop I gain a lot of knowledge and polished my view about Social Media Marketing."

Screencap of wefie

ONLINE JOURNALISM: MAR 03-04, 2016

The winning team

In-house workshop on social and mobile media journalism for a leading national news agency.

Lead trainer: Julian Matthews.

Participants: Editors, journalists,photojournalists and support staff.

Topics included: Social media, livestreaming, crowdsourcing, social networks, Facebook, Twitter, community management, mobile video journalism, personal branding, video editing, metrics and measuring the success of social media projects.

FEEDBACK:
"It has helped me tremendously in knowing about online media, how to use it, right way to record the video, video editing, and what not. I hope it would be beneficial for me to utilize this knowledge in my daily tasks from now on."

"There were many things that I never knew before this workshop. It has indeed taken my knowledge in Online Journalism to a whole new level. I am more aware of the many functions and purpose of the ever-growing social media. Thank You Mr Julian for your guidance and sharingwith us your experience and expertise. Keep up the good work."

"This workshop give me more information on how to edit video."

"I enjoyed this course."

"Great class, many new things I have learnt."

"You are great."

ONLINE JOURNALISM: FEB 10-11, 2016

Screenshot of winning team's wefie

In-house workshop on social and mobile media journalism for a leading national news agency.

Lead trainer: Julian Matthews.

Participants: Editors, journalists,photojournalists and support staff.

Topics included: Social media, livestreaming, crowdsourcing, social networks, Facebook, Twitter, community management, mobile video journalism, personal branding, video editing, metrics and measuring the success of social media projects.

Screenshot of a creative wefie

FEEDBACK:
"I have to admit I don't know much about Online Journalism. Things such as Twitter, Instagram, Movie Maker are alien to me. At least the two-day course has given me an insight into all of these. I hope there would be a follow-up course to further improve and enhance my understanding and knowledge in this subject. Thank you Julian and to Pusat Kecemerlangan Bernama for organizing this course."

"It has helped me understand how to do visuals - how to shoot the pictures; arrange and present them. It has also taught me more about Internet communication, and how to use the various (media) platforms effectively."

"This workshop has certainly helped me a lot to enhance my skills and knowledge in video-making and editing."

"Never too late to become a creative lad."

"Follow-up course; to enhance our knowledge and skills."

CONTENT 360 CONFERENCE, OCT 28, 2015, KUALA LUMPUR

Presenting on "Visual storytelling" at Content 360 Malaysia conference 2015

A conference on content marketing organised by advertising + marketing magazine.

Participants: Brand managers and marketeers.

Julian Matthews shared his perspectives on visual storytelling and advocated a return to basics. Slidedeck: Visual Storytelling: Content ideas from the newly empowered

Media coverage:

Advertising + Marketing: Does your company have the right culture to create compelling content?
Digimind: Content marketing and brand storytelling

Farrah Harith, left, of M&C Saatchi.

FB post of Rayana Pandey, editor, Advertising + Marketing magazine

Digimind blog post

"Much to our surprise, conversations about #Content360MY peaked at 3.30pm with 97 mentions, almost 3 times that at 9am. We suspect it had something to do with Julian Matthews' dog videos."

FEEDBACK:
"The session is wonderful indeed."

"We found your presentation truly inspiring."

"Julian, you are great and kind! Thank you."

USING MOBILE VIDEO TO PROMOTE YOUR NGO AGENDA: OCT 9, 2015, KUCHING, SARAWAK

AFA Borneo 2015

Half-day workshop on mobile media for the Asia For Animals Conference in Borneo 2015.

Trainers: Julian Matthews and Johann Annuar

Participants: Animal activists from around the world.

Topics included: Impact of mobile video, promoting your NGO agenda on social media, shooting mobile video, editing apps and accessories.

Participants at mobile video training session.

Figuring out what works on mobile video.

Immediate critique by facilitator Johann

Johann and Julian with sape player Emma Raja

With Alcila, one of the conference organisers

With Rebecca D'Cruz (on my right), conference organiser and delegates (L-R), Joe, Shauna, Harjinder.

FEEDBACK:
"Thanks for all this! I will be in touch with you."

"Thank you for all the links to the resources that would definitely be very helpful to me."

"Your course was very helpful, thanks again!"

LINKS:
1. Special session for NGOs at AFA Borneo, New Sarawak Tribune, Sept 22, 2015
2. AFA Borneo 2015 Facebook Page
3. Conference highlights on YouTube

CREATING COMPELLING CONTENT FOR FUN AND PROFIT: JLY 12, 2015, KUCHING, SARAWAK

Learning to shoot video with the smartphone

Workshop on blogging, social and mobile media journalism for news portal theantdaily launch in Kuching, Sarawak.

Trainer: Julian Matthews.

Participants: About 70 writers, journalists, bloggers and budding writers

Topics included: Social media, blogging, Facebook, Twitter and mobile video journalism

FEEDBACK:
"Thank you for your inspiring workshop. I enjoyed your presentation very much."

"This workshop is an opener for me on social media and this will be the starting milestone on the big scope of social media organized by theantdaily."

"Very interesting! Informative and easily absorbed. Communication between host and audience is clear and good. Overall, it was very pleasing and quite entertaining. No regrets at all!"

"Interesting workshop and I have learned how to set up my own blog, how to shoot a video and etc. Well done and keep up the great job."

"Learnt a lot from the workshop but wish we had more time on learning how to shoot video."

"Interesting exercises to bring forth the value. Helps us understand through practice."

"The workshop gives insights into writing and blogging for aspiring writers."

"Condensed and enough to get me started."

"Very good and knowledgeable workshop."

"It provides brief and precise presentation with lots of useful knowledge."

"Concise, well informed and good planning on time and interaction."

"Very informative, good space and well-organised."

"Social media can be interesting. You have made it very interesting."

"Interesting and provocative for us."

"I enjoy the interactive session with Julian. Useful in my daily job."

"Very informative."

"I learnt something new."

This boy was very keen on starting his own blog

Well-known author Heidi Munan and her hubby

Pics courtesy of participants

PR BOOTCAMP #5: APR 28-30, 2015, PETALING JAYA

Three-day, public workshop organized by Intelectasia covering media relations, crisis communications and social media.

Julian Matthews presented on 3rd day on Social Media and PR.

Participants: PR executives, marketing communications executives and social media executives.

All pics courtesy of participants and Intelectasia

SOCIAL AND MOBILE MEDIA JOURNALISM: APR 6-7, 2015, KUCHING, SARAWAK

Training with the monopod

In-house workshop on social and mobile media journalism for a leading national broadcast station.

Lead trainer: Julian Matthews. Co-trainer: Johann Annuar

Participants: Journalists and newscasters

Topics included: Social media, social networks, Facebook, Twitter, mobile video journalism, personal branding, metrics and measuring the success of social media projects.

FEEDBACK:
"I learnt a lot."

"Please do advance social media journalism."

"Very informative, up-to-date knowledge."

"I enjoyed the programme very much and the trainers are very knowledgeable on the subject matter. The trainers were always ready to answer any questions or feedback even during breaks."

"Trinetizen Media trainers are experts in their field. Anyone can refer to this organization especially when it comes to knowing more about social media and journalism."

"I found this workshop can further enhance our broadcasting skills by journalists using smartphone and social networks. Good and interesting."

"The trainers are very cooperative and are experts in their field."

SOCIAL AND MOBILE MEDIA JOURNALISM 3: NOV 5-6, 2014

Training with the monopod

In-house workshop on social and mobile media journalism for a leading national news agency.

Lead trainer: Julian Matthews.

Participants: Editors, journalists, PR executives and support staff.

Topics included: Social media, livestreaming, crowdsourcing, social networks, Facebook, Twitter, community management, mobile video journalism, personal branding, metrics and measuring the success of social media projects.

FEEDBACK:
"Informative, an eye-opener for me."

"This programme is good for journalists and editors who strive to be the best among the best."

"The program is very informative and useful."

"Learned many new things that has always been there right in front of my eyes but never used. Now I feel empowered and more equipped to venture on my next online project!"

"Very impressive!"

"Thank you for the apple pie! Thank you for the positive energy even though this is a social media course but it's very informative."

"I hope this kind of programme should be widen. It opens people's eyes on how to get information all around the world with just one click. It is amazing!"

"Really an eye-opener. I have learned so many intresting tips about social networks. Very informative."

"I think this programme is a really good to learn about social media."

"Very relevant in making bernama.com the leader as a news agency."

WORLD ANIMAL GROOVE MUSIC FESTIVAL, SARAWAK: OCT 24-25, 2014

Presentation entitled "The power of smartphones and social media in animal awareness - a PR and Media perspective" for the Sarawak SPCA to promote humane capture and treatment of strays.

Presenter: Julian Matthews.

Participants: City and town councillors and animal rescue organisations.

Pic courtesy of Veronica

Mel and Joe, a duo from Singapore performed at the WAG Music Festival 2014

The charity event was part of Sarawak SPCA's efforts to raise RM1.5M for its new shelter in Kuching.

NEWS LINKS:
Video Journalism training

CM: Include animal welfare in CSR - Borneo Post
For the love of animals - New Straits Times

VIDEO JOURNALISM, CJA, KUCHING, SARAWAK: SEP 18-19, 2014

Participants showing off their new monopod skills

In-house workshop on video journalism for the Commonwealth Journalists Association of Sarawak.

Lead trainer: Johann Annuar. Facilitator: Julian Matthews.

Participants:Editors, journalists photojournalists, videographers and corporate communication executives

Topics included: Mobile video basics and terminology, shooting with iPhones and Android phones, framing, rule-of-thirds, cutaways and establishing shots, audio and lighting, shooting one-on-ones, standups and events, uploading, editing, accessories and apps.

All pics courtesy of Chimon Upon, Borneo Post

FEEDBACK:
"Informative, interactive and fun learning. Appropriate tools to learn and master in this digital era. A good foundation to video journalism."

"Very approachable and interactive speakers. An enjoyable experience. 5/5."

"The video journalism workshop was very effective and indeed useful as I am now able to produce simple videos with my iPhone and upload them to YouTube. What was particular useful was the part where we learned how to edit the videos; it was fun and exciting. I recommend this excellent workshop to all practising journalists and I hope newspaper owners will encourage their young as well as senior journalists to attend this workshop and other social media workshops conducted by Trinetizen trainers."

"It has been an interesting and interactive workshop. Despite my handicap on ITand mobile phone applications, I have learnt quite a lot and hope to utilise and share these techniques with my colleagues. I will strongly recommend this to my management so that others will have the opportunity to attend and benefit from this workshop. Cheers!"

"Our video journalism workshop had a good mix of fun and approachability about it for people who were total beginners underpinned by a tone of professionalism that you would expect from veterans in the field like Julian Matthews and Johann Annuar. Had good fun, but still learned something new."

"Great lecturers and trainers."

"TQ Julian & Johann for sharing your knowledge!"

"Being not IT savvy, now I have some guts to try out simple editing software such as YouTube editor."

NEWS LINKS:

Pic courtesy of Chimon Upon, Borneo Post

SOCIAL AND MOBILE MEDIA JOURNALISM 2: AUG 20-21, 2014

Screenshot of winning team's video

In-house workshop on social and mobile media journalism for a leading national news agency.

Lead trainer: Julian Matthews.

Participants: Editors, journalists, PR executives and support staff.

Topics included: Social media, livestreaming, crowdsourcing, social networks, Facebook, Twitter, community management, mobile video journalism, personal branding, metrics and measuring the success of social media projects.

FEEDBACK:
"Informative, an eye-opener for me."

"Being a 'warga emas' (senior citizen) I found the course to be very beneficial. The delivery by Mr Matthews was also excellent."

"It's a good session where I can actually revive what I've gained earlier from Stephen Quinn's course back in 2009. Impressed that the social media is actually expanding and lots can be done in journalism by using social media tools -- as what is taught through this course."

"I have learned many interesting tips from Julian Matthews and could use them in my current and future job scope."

MH370: LESSONS IN CRISIS COMMUNICATIONS, APR 17, 2014

Panel, from left, comprised of Khoo Hsu Chuang, BFM, Dr K. S. Balakrishnan, Universiti Malaya lecturer, Julian Matthews, Trinetizen Media, S. Anbarasu, former Malaysia Airlines media and crisis manager, Jahabar Sadiq, Malaysian Insider editor - pic courtesy of Malaysiakini

A panel discussion encompassing the lessons and takeaways in crisis communications that could be derived from the aftermath of the missing Malaysia Airlines Flight MH370 - organised by Intelectasia

Julian Matthews shared his analysis from a social media perspective: MH370 Case Study: Lessons in social media and crisis communications

Media coverage:

FZ.com: Malaysian government not prepared for national crisis
Malaysiakini: MAS should have led MH370 info dissemination

Participants: PR and crisis communications practitioners and university students.

PR BOOTCAMP #4: MARCH 18-20, 2014

Three-day, public workshop organized by Intelectasia covering media relations, crisis communications and social media.

Julian Matthews presented on 3rd day on Social Media and PR.

Participants: PR executives, marketing communications executives and social media executives.

All pics courtesy of Intelectasia

SOCIAL MEDIA MARKETING: FEB 10-11, 2014
In-house workshop on social media marketing for a leading IT company.

Lead trainer: Julian Matthews.

Participants: Marketing executives.

Topics included: The modules covered included: Key trends in social media marketing, branding and identity, corporate social media, case studies, media relations and crisis communications, strategy and planning

SOCIAL MEDIA JOURNALISM 1: JLY 17-18, 2013

Screenshot of the winning team

In-house workshop on social media journalism for a leading national news agency.

Lead trainer: Julian Matthews.

Participants: Editors and journalists.

Topics included: Social media, livestreaming, crowdsourcing, social networks, Facebook, Twitter, community management, mobile video journalism, personal branding, metrics and measuring the success of social media projects.

Pics by Jailani Hasan

FEEDBACK:
"The programme has provided me with the basic and advance knowledge about social media and its benefits to be used in my journalistic profession."

"It's a good tutorial. We can utilize social media more for our organization to bring more great news, disseminate and share information."

"Since I was not so Internet-savvy, this programme has opened my eyes to the new edge of communication technology. I only knew the Internet, emails, SMS and just currently active in Facebook. I knew about blogs but I was not into it. From the two-day training, I knew that social media can help me in my work as journalist."

"The trainer has good knowledge of the subject that he was presenting. Very informative and an eye-opener to social media tools."

"Gives an overall view on social media tools."

Pics by Jailani Hasan

7TH ASIAN PUBLISHING CONVENTION, MANILA: JLY 11-12, 2013

Two-day publishing convention for leading regional publishers. Trinetizen Media participated as a member of the APC Bootcamp Faculty. We assisted in conducting two bootcamp sessions on digital media:

"How can Editors and Writers be Retrained to Optimize Multimedia Engagement"
"How to Plan and Execute Multimedia - Integrate text, images, design, headlines, captions and interactivity".

Trainers Session 1: Anita Devasahayam and assisted by Julian Matthews.
Trainers Session 2: Ahsan Uddin Shan of Ngee Ann CET Academy in Singapore and assisted by Anita Devasahayam
Participants: C-level, senior management, managers and executives of the publishing and magazine industries.

Download slides for Session 1.

FEEDBACK:
Ratings Session 1: "Met Expectations" and "Exceeded Expectations" from 98.5% of participants.

Ratings Session 2: "Met Expectations" and "Exceeded Expectations" from 100% of participants.

Majority of the participants said "they had learnt something new" and that the sessions had "positive impact."

All photos courtesy of Patricia Mencias, Asian Publishing Convention 2013 secretariat

PUBLIC RELATIONS BOOTCAMP #3: MAY 21-23, 2013

Three-day, public workshop organized by Intelectasia covering media relations, crisis communications and social media.

Julian Matthews presented on 3rd day on Social Media and PR.

Participants: PR executives, marketing communications executives and social media executives.

EFFECTIVE MEDIA SPOKESPERSON WORKSHOP: JAN 22-23, 2013

Two half-day, in-house workshop for senior management of leading software testing company.

Lead trainer: Julian Matthews.

Participants: C-level, senior management, managers and executives.

Topics included: Understanding the media, crisis communications, formulating key messages, using social media channels during a crisis, lessons from local and international case studies, best practices and strategies in a crisis, media interview preparation, handling tough questions and crisis scenario role-playing.

FEEDBACK:
"My first time in a programme like this and I learnt tremendously acquiring valuable knowledge that I have not been exposed to. The videos and role-play helped to understand the subject better."

"It has been a very beneficial to learn about media handling as I deal with external customers. This training will provide some tips and assistance on what to say and what to do."

"Julian did his homework on our organisation very well. It helped participants to relate to the subject/topics being discussed. "

"The training drives home a good and clear message -- better be trained and be prepared to be an effective media spokesperson, otherwise a person and/or organisation is in trouble."

"The video role-play gives the opportunity to learn to react to the press."

"I learn a lot in this workshop on how to deal with the media."

"I find that I can relate to the training as Julian customised the slides and material to our business. Hence it is easier to understand and absorb."

"Very interesting course and I've learnt a lot."

"The trainer is in touch with current media trends."

BASIC VIDEO JOURNALISM 9, KUCHING, SARAWAK: DEC 6-7, 2012

The winning team

In-house workshop on video journalism for a leading national daily newspaper and online publisher.

Lead trainer: Johann Annuar. Facilitator: Julian Matthews.

Participants:Editors and journalists.

Topics included: Mobile video basics and terminology, shooting with iPhones and Android phones, framing, rule-of-thirds, cutaways and establishing shots, audio and lighting, shooting one-on-ones, standups and events, uploading, editing, accessories and apps.

Panorama pic of class by Raynore Mering

FEEDBACK:
"The training provided is certainly interesting and relevant. I felt it has helped me in my professional development."

"I can now see a future in the Internet that I never thought I could do."

"Looking forward to another media training."

"The hands-on nature of the workshop enabled me to put into practice what I'm learning as I'm learning it."

"A good training course for beginners in video journalism."

"The two-day course was an eye-opener and I find the whole course very informative and interesting, Now I want to try out video shooting and publish it!"

"Very good training. One for the future. Equip us with essential knowledge for our field of work."

"I benefitted from this 2-day workshop. It would be nice if we had a bit more time so that we can prepare our exercises and field work better. But overall I can make a video now! Thanks."

"The workshop generally is good. Would appreciate much more personalized guidance."

Screen grab of assignment

BASIC VIDEO JOURNALISM 8: NOV 22-23, 2012

FEEDBACK:
"This is a good introduction to basic video journalism. It gives me more confidence to tackle my assignments."

"Highly enjoyable course and is relevant to our field of work. Would have loved to learn how to edit videos on (advanced) video editor software."

"Learnt so much in just a few hours. Now I know how to take a good shot, good sound and create a simple news video report."

"Good tips on how to make basic video."

"I've learnt so many things about video journalism which I have (zero) knowledge on. I believe whatever I've learnt in this workshop can be used for my future projects."

"Very beneficial. Great job! We learnt a lot but had fun at the same time!"

"The course is satisfactory and I enjoyed it. Thanks. While this course addressed all there is to know about basic shooting and editing with smartphones, I feel it barely scraped the surface of actual video journalism. I would like to delve deeper into the subject."

"An enlightening course that serves well as a basic course."

"The training was very informative and at the same time, fast-paced. It felt very short."

"The workshop has been very helpful in cultivating video skills."

BASIC VIDEO JOURNALISM 7: NOV 20-21, 2012

FEEDBACK:
"This workshop makes it look like creating videos is as easy as ABC. In reality it's a lot tougher but lots of fun!"

"I have benefitted from this two-day course. I am confident of using video for my work."

"I hadn't realized how easy and fun it was! The class definitely sparked my interest in video journalism and I see myself utilizing these skills in the near future. Thanks Johann!"

"It's a great course. A bit of a shame that it's not too compatible for sports. Still it was an interesting course and perhaps an advance course would help too."

"Found this workshop extremely helpful, especially in learning how to get good shots, ways to get good audio and how to edit and upload to YouTube."

"The training will help me to do my job better in the future."

"Reviewing and critique of hands-on session exercises is the most useful and best part."

"Johann is a very good trainer and speaker."

BASIC VIDEO JOURNALISM 6/PENANG: OCT 18-19, 2012

FEEDBACK:
"Awesome workshop."

"The classes were lively. I am enjoying every moment of it."

"Had a fun time at workshop."

"It is a very fun yet insightful workshop. I've learnt a lot of basic things of videography especially what cannot be done while shooting. Everyone must join this, not boring at all."

"It is a very informative and useful training."

"It was an eye-opening, highly interesting and easy to follow hands-on course that helps me find better use of my smartphone."

"The training has open up my views on how smartphones help in our daily lives and definitely a good training."

"It is a very good workshop for me which I had been waiting for to attend many years ago. I will fully use the knowledge for my job as well as in my daily life. I will search for reference books on the related topic to further enhance my knowledge after the video journalism workshop. I don't want to return the knowledge to the facilitators or trainers."

"Overall a good workshop which gave basic tips."

"A very practical and engaging course presented in a bite-size digestible manner. Makes necessary technological skills less intimidating to learn."

"A very fun and practical workshop which would enable me to apply the hands-on experience to my work and also for other everyday leisure experiences."

"Awesome. Can't wait to apply what I've learnt in the last two days. Not really a dinosaur now."

"Enjoyed the two-day course and I have picked up many new skills and knowledge to do video journalism."

"Overall the trainer was very clear and highly experienced."

BASIC VIDEO JOURNALISM 5/PENANG: SEPT 19-20, 2012

Pic by Goh Gaik Lee

Pic by Goh Gaik Lee

FEEDBACK:
"The workshop provided the perfect amount of knowledge I need to integrate videojournalism in my work."

"Keep up the good work, hope to see you guys in future."

"It was a very informative workshop. Johann was very knowledgeable about the hardware and the applications on the phone to make video journalism easier."

"It is a very interactive and educational workshop. It has both theory and practical sessions which provide the right balance to the course."

"Fun workshop! Hands-on exercises enable participants to get first-hand experience."

"Great workshop. Great teacher useful techniques would recommend to other college. Thanks to Trinetizen Media."

"The theory part at the start was very good. Gave me a quick idea of what it's about."

"An insightful workshop on learning the basics of video journalism. A fun, two-day course that allows participants to learn at their own speed."

"Very practical training relevant to reporting on the field."

"The trainer made the workshop interesting and funny. Very good workshop, learnt a lot and had fun. I have more understanding on video journalism."

"Had signed up and opened a YouTube account long time ago but have never bothered to upload any videos till this training. Now I know how to take better videos with my phone and edit to make them better too."

Pic by Goh Gaik Lee

BASIC VIDEO JOURNALISM 4: AUG 29-30, 2012

FEEDBACK:
"The workshop is really cool as it shows me another aspect of journalism."

"The skills come in handy especially filming real-time events."

"1st day of course very useful for someone not familiar with mobile video technology. Overall a great programme and 'must' for journalists operating in this changing tech-driven landscape. Useful feedback sessions."

"I would like to thank Trinetizen Media for giving us the essential knowledge of video journalism. Johann is a good trainer and I've learned a lot from him."

"Good trainer. Very informative and practical."

"Had a good time. Was a good opportunity to explore and exercise different aspects of journalism."

"Good! Very informative."

BASIC VIDEO JOURNALISM 3: AUG 27-28, 2012

FEEDBACK:
"The workshop opened my eyes to the wonderful world of self-generated videos."

"Two days are sufficient for this course. Benefitted tremendously from this workshop! Thanks a lot."

"This is my 4th course with Trinetizen Media and all four courses have been excellent!"

"Johann is a great teacher. He is able to keep the attention focused on the topic and willing to answer any questions we may have."

"Great workshop with ample time to practise what we learnt. I knew next to nothing about YouTube and making home videos with my iPhone. Now I do! Can't wait to start filming everything."

"It's never too late to learn. The knowledge gained is invaluable. Even if you don't know everything about video-making you have learnt the tricks of the trade with knowledge acquired."

"I'm happy with the workshop and I hope it can be carried out longer so we can go deeper into video journalism. Thanks."

PUBLIC RELATIONS BOOTCAMP #2: JULY 17-19, 2012

Three-day, public workshop organized by Intelectasia Sdn Bhd covering media relations, crisis communications and social media.

Julian Matthews presented on 3rd day on Social Media and PR.

Participants: PR executives, marketing communications executives and social media executives.

FEEDBACK:
"I've learned lots of useful tips that I can apply in my daily job with regards to social media, Excellent!"

"It was definitely refreshing, I learnt how to use social media more effectively. Thank you!"

"Very useful tips/skills for my organization's social media initiative in the future."

"Great!"

BASIC VIDEO JOURNALISM 2: JULY 10-11, 2012

Participants editing their masterpieces

Topics included: Mobile video basics and terminology, shooting with iPhones and Android phones, framing, rule-of-thirds, cutaways and establishing shots, audio and lighting, shooting one-on-ones, standups and events, uploading and editing and accessories and apps.

FEEDBACK:
"The fieldwork was frequent, interesting and relevant. I had fun, thanks!"

"Very useful. Thanks so much. Will use the lessons learnt to help my photographer at important events."

"I enjoyed this workshop tremendously. Johann is a good trainer and I felt I could ask any question on what we were learning. This workshop has made me more confident in creating my own short videos to complement my print stories."

"This was, by far, the most enjoyable training. The participants showed keen interest to learn from the engaging trainer. I'd recommend it as a start to all beginners to learn video shooting and editing. The trainer is also great; he is approachable and can accommodate all our varied knowledge with coming across as intimidating all all."

"Even though the training was short, but it covered all basics which are the essentials to shoot videos with our smartphones when we're out in the field. We're able to learn editing with free tools easily available like YouTube editor. I feel empowered as I can shoot video on my own without depending on the photographers."

"The course gave me the confidence to produce my own videos."

"Overall a good workshop which gave basic tips and understanding on how to do video journalism. An advanced course will be welcomed."

"Enjoyed a well-conducted course. Managed to pick up some tips on how to take videos."

"Informative and useful workshop using simple to understand and useful tools such as YouTube."

"A very informative workshop -- good for beginners."

"Good basic programme for amateurs. Humourous and live presentation."

ADVANCE PHOTOJOURNALISM 1: JULY 5-6, 2012

Participants ham it up for the camera.

Pic by Elween Loke.

The winners. Pics by Elween Loke.

In-house workshop on advance photojournalism skills for a leading national daily newspaper and online publisher.

Lead trainer: David Loh. Facilitator: Julian Matthews.

Participants:Senior writers, journalists, videographers, multimedia executives and technical producers.

Topics included: Advance skills and tools of the trade, how to cover typical Malaysian assignments, working in hostile environments, in-depth Photoshop and Lightroom skills, natural and artificial light, including working with an umbrella lighting, and fieldwork and street photography. .

Pics by Elween Loke.

FEEDBACK:
"David Loh is an excellent trainer with an in-depth knowledge on the subject. He is also extremely approachable and open to questions."

"Awesome trainer. We need more like him. Learnt a lot from the workshop. Skills are relevant and helpful to my job."

"David is a patient, caring and knowledgeable instructor who ensures we understand the subject matter."

"Fruitful field trip and constructive criticism from David."

"Enjoyed the course. Well-delivered at a nice pace. Detailed explanations given."

"Good presentation."

"Good stuff as usual."

Pics by Elween Loke.

BASIC PHOTOJOURNALISM 1: JULY 3-4, 2012

Participant in basic photojournalism course.

The winners. Pics by Elween Loke.

In-house workshop on basic photojournalism for a leading national daily newspaper and online publisher.

Lead trainer: David Loh. Facilitator: Julian Matthews.

Participants:Chief reporters, journalists, multimedia executives and editorial artists.
Topics included: Introduction to news photography, life of a photojournalist, how to see and find impactful images, theory and shooting techniques, camera techniques and handling, exposure, lighting, lenses, Photoshop for news photography, photo editing and cropping.

FEEDBACK:
"David is very knowledgeable about his subject."

"This is my third course with Trinetizen Media and all three have been excellent."

"This photojournalism workshop gives me a better understanding of how pictures can tell a better story just through a slight attention to detail. This is something really useful which I can apply in future."

"The workshop is useful and informative for reporters and photographers who are on the field covering various events."

"This workshop really taught me the basic functions I need to know about my camera. I'm intrigued to learn more and experiment on my own."

"Thank you to Mr David, I leanred lots of things/techniques of photojournalism."

"The workshop is very practical and laid down the foundation of us using manual mode to shoot photos."

"The course is good enough as a starting point to motivate you to learn further."

"A very hands-on course! What I've learnt will really help in my day-to-day work."

BASIC VIDEO JOURNALISM 1: JUNE 26-27, 2012

Participants editing their masterpieces

FEEDBACK:
"The course has provided an adequate teaching on how-to capture, edit and publish a video on our smartphones. It is interesting, engaging and informative."

"Enjoyed overall flow of the course but would have been nice if there was more time for maybe an extra day of lectures and in-depth explanations and hands-on demonstrations with gear equipment and tips/tricks/techniques."

"Useful techniques for video journalism dummies."

"Would recommend to other journalists."

"The course is very enlightening. The exercises help enforce my basic video shooting and editing skills."

"Would recommend the workshop to other journalists who do not have basic knowledge on video journalism."

"I really appreciate the way and style the workshop was conducted."

"Very easy to understand and absorb tutorial thanks to the emphasis on practices rather than theory studies. Johann is a fun but not too casual instructor."

"Recommended for beginners to get experience in making short videos and simple editing."

BUSINESS JOURNALISM 1: JUNE 13-14, 2012

Hard at work.

The winning team.

In-house workshop on business journalism for a leading national daily newspaper and online publisher.

Lead trainer: Hellen Tan. Facilitator: Julian Matthews.

Participants:Sub-editors and journalists.

Topics included: Interview technique and tips, packaging a story and adding value, the write-think check process, making sense of figures,learning to read annual reports, financial releases and surveys, and role-play.

FEEDBACK:
"I found this workshop a real eye-opener, learning more about extracting information from facts and figures. It was fun too and more informal, yet educational."

"Enjoyed the session –- full of advice and practical tips. Especially liked the role-play and writing and discussion sessions."

"Trainer Hellen Tan was very interactive and friendly. She is also eager to answer questions."

"Good sharing of opinions and experience. Hands-on and practical."

"A nice refresher course. It was engaging and a decent retreat from the daily grind."

"I appreciate this course because, to me, it's business writing made simple."

"The module on "making sense of figures" is particularly useful to the MetroBiz section I am writing for while the other modules serve as refresher relevant to all journalists."

"Thanks for snacks and sweets –- you are the first trainer to provide us this throughout the session. I learnt much about business writing skills and I do hope that I’ll be able to apply this in my work, even with news/feature writing although it's not easy."

"The chocolates were delicious. Thank you for the certificate too."

EFFECTIVE MEDIA AND CRISIS COMMUNICATIONS WORKSHOP: MAY 22, 2012

One-day, in-house workshop for senior management of multinational and leading manufacturer of automotive products.

Lead trainer: Julian Matthews.

Participants: C-level, senior management, managers and executives.

Topics included: Understanding the media, crisis communications, formulating key messages, using social media channels during a crisis, lessons from local and international case studies, best practices and strategies in a crisis, media interview preparation, handling tough questions and crisis scenario role-playing.

FEEDBACK:
""Good presentation!!! Good job and well done!!"

"The training is good. We all benefitted from the training."

"It was an eye-opener, really beneficial."

"The trainer was engaging and good time management."

"Very good presentation."

PR BOOTCAMP: MARCH 27-29, 2012

Three-day, public workshop organized by Intelectasia Sdn Bhd covering media relations, crisis communications and social media.

Julian Matthews presented on 3rd day on Social Media and PR.

Participants: PR executives, marketing communications executives and social media executives.

FEEDBACK:
"Yayy, Julian is awesome! Very informative and willing to share his expertise and knowledge."

"Thank you. Great trainers, great workshop. Learnt a lot."

"Very interesting, encouraging and well-presented. Mr Julian Matthews keep it up."

"Overall this whole bootcamp was very informative and I really appreciate that you covered from all angles -- journalist, PR, news anchors and social media. Thank you very much!"

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